Loved by coffee fanatics for its quick & quality brew, Keurig was looking to create digital campaigns that share the brands simplistic joy across the diverse countertops of America. Whether it's the compact K-Mini or the home coffeehouse K-Cafe, there’s truly a brewer for everyone.
Art Direction & Design
for monthly social campaigns
K-MINI BREW YOU COLLECTION
X JAMES CORDEN
This 3 week, multi-channel campaign showcased Keurig's exclusive collection with James Corden. With three new colors and set decals targeted for dorm & apartment dwellers across the country, we were inspired to bring to life the creative & customizable features of Instagram and Stories.
The K-Mini Plus is all about compact spaces & places. What better than to prepare new age millennials for their next #adulting steps. In this 3 week campaign, we follow how the K-Mini transitions with you. From dorm, to first apartment, to first job.
Creative Director - Kenny Batu
Project Manager - Mikayla Madigan
Designer - Bente Arentsen
Creative Director: Doug Tetreau
Project Manager: Mikayla Madigan
Designer: Bente Arentsen
Copy Writer: Sam Reese